Culture


I. Corporate Values
Integrity is the foundation:
Integrity is the cornerstone. When trading with domestic and foreign partners, we strictly abide by contractual agreements to ensure fair, just and transparent transactions. We strictly control the quality of products, do not make false propaganda, and establish a good corporate reputation with practical actions.
For example, in the acceptance of goods, the company's quality inspection team is conscientious and responsible, not sparing any details that may affect product quality, to ensure that the delivery to customers are in line with the standard of quality products.


Responsibility:
We shoulder the important responsibility of promoting regional economic development and facilitating trade prosperity. We actively respond to national policies and participate in the construction of major projects to contribute to national economic development.
For example, in the process of promoting the ‘One Belt, One Road’ initiative, the company is actively expanding the trade market of the countries along the route, and promoting cultural exchanges and common economic development through trade cooperation.
 

Innovative and enterprising:
Continuously explore new business models and business areas in the trade field. We make use of advanced information technology to optimise trade processes and improve transaction efficiency. At the same time, we actively research and develop new products to meet the changing needs of the market.
For example, the company has invested a lot of resources in the development of trade management system, which realises the automation of order processing, logistics tracking, financial settlement and other links, and greatly improves the work efficiency.
 

Win-Win Co-operation:
Establish long-term and stable co-operation with suppliers, customers and partners. Adhering to the principle of mutual benefit and win-win, we jointly explore the market and share the fruits of development.
Like cooperating with local enterprises to carry out cross-border e-commerce business, integrating the resource advantages of both sides, and jointly building a competitive trade platform.
Second, the enterprise mission
‘Build trade bridges and help the economy take off. Promote domestic and international trade flows with quality trade services and innovative solutions, contributing to the country's economic development and the improvement of people's living standards.’
III.Enterprise Vision
‘To become a globally trusted leader in foreign trade.’
 
Huayi International is committed to establishing an outstanding brand image in the field of international trade, and winning the respect and trust of global customers, partners and peers with professional services, innovative thinking and honest operation. We will continue to expand our business territory, lead the development trend of the industry, create a broad development space for our employees, and continue to contribute value to the society.


Code of Conduct


Code of professional ethics:
Comply with laws and regulations, be honest and clean, do not accept bribes, and do not engage in illegal activities.
Conserve the company's commercial secrets and customer information, do not disclose sensitive information about the company and customers.
Be honest and trustworthy, do not make false promises, do not deceive customers and partners.

Behavioural norms at work:
Strictly abide by the working hours, do not be late, do not leave early.
Conscientiously fulfil work duties and efficiently complete work tasks.
Proactive, courageous, do not shirk responsibilities.
Respect colleagues, unity and cooperation, do not engage in internal conflicts and disputes.

Customer service norms:
Customer-centred, provide quality, efficient and professional services.
Respond to customer needs in a timely manner, solve customer problems and improve customer satisfaction.
Continuously improve the quality of service, innovative service methods to meet the changing needs of customers.
V. Corporate Image

Product image:
Provide high quality trade products and services. Focus on product quality, packaging, after-sales service and other aspects to establish the company's product image.
For example, strict quality testing of imported goods to ensure that the products meet national standards and customer needs; careful packaging of exported goods to improve the added value and competitiveness of products.

Employee image:
Cultivate a high-quality workforce and establish a good staff image. Employees are neatly dressed, dignified, well-spoken and behaved, showing the company's professionalism and spirit.
The company regularly organises staff training to improve staff's business level and comprehensive quality; encourage staff to participate in social welfare activities to enhance the company's social image.